
It's the age-old question, "Is email marketing dead?"
SPOILER ALERT: It's not!
But are you utilizing the tools at your disposal to reach your subscribers where they are today? In this episode I share some data to support the fact that email is alive and well, and probably the most important thing you can do for your business, but I also discuss a cool set of data that made me rethink the way I design my emails. Join me as I dive in and share what I've learned!
Main points discussed in this episode:
- Email is not dead. Far from it.
- Email is more savvy than ever before.
- Some really cool data I found that has to do with your subscribers.
- Actionable steps you can take now that you know this information.
- Download: Email Best Practices for 2023 checklist!
Links mentioned in this episode:
- Study: McKinsey and Company Study
- Study: Venturebeat.com
- Study: CampaignMonitor.com